Chipotle Mexican Grill has launched a promotion on Snapchat that gives its rewards members the chance to win free guacamole for a year.
“AvoLotto Sweepstakes” is a lead-in to National Avocado Day, on Thursday, July 31.
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Through 11:59 p.m. on Wednesday, July 30, members can join the sweepstakes by scanning real avocados with a Snapchat augmented reality lens. After they do so, they will get a message telling them if they are winners, according to a news release.
As many as 1,000 users a day will win free guac for a year, awarded as 52 free guac codes, the news release said.
Winners need to enter the code that appears on Snapchat into their Chipotle Rewards accounts within five days.
The game is over on Thursday, but rewards members who order from Chipotle on National Avocado Day can get a free small side of guac or an entrée with the purchase of a regular-priced entrée on Chipotle’s website or on its app. Use the promo code AVO2025.
Information: chipotle.com, snapchat.com/@chipotlesnaps.